Move Slow...

Welcome to The Cult Box—your weekly dose of actionable ideas, updates, and everything a curious mind needs to know.

Today at a glance:

• Be slow when everyone is chasing desires.

• Understanding memetic desires

• Business idea, trending and more….

Be Slow when everyone is chasing desires.

Recently, I had a conversation with my boss, who’s more like a mentor to me. We ended up discussing the idea of slowing down in your 20s.

I asked him, “How can I make the most of my 20s? I’m trying so hard at different things, but I’m not seeing the success I want. What am I missing?”

He paused and said, “The hustle culture and dreams of ‘making it big’ sound glamorous, but they only look good when paired with a success story—and those stories are rare. You don’t need to achieve everything so quickly. Your 20s are more about self-discovery, figuring out who you are and what you truly want.”

I, then asked, “But wouldn’t slowing down mean I’d miss out on so much?” 

Your desires are not really your desires.

Understanding Memetic Desires

What if our desires were not ours — not something that was under our control or something we manufactured? Instead, desire was a social process — it was mimetic. In other words, we want what other people want.

This assumption that our desires are all our own and the stories that we tell ourselves is what Memetic Desires are.

daily like example like:

1. Wanting to start a business because you see successful entrepreneurs on social media. (I was a victim of this)

2. Choosing a career path because it’s prestigious or admired, not because it aligns with your strengths.

3. Buying luxury items, not for their quality but to signal status.

achieving these desires creates an illusion of fulfilment, but in reality, they are the root cause of unhappiness.

Actionable steps to break free from these desires.

1. Reflect on your goals and ask, “Why do I want this? Is it truly for me? self-awareness)

2. Ask yourself what is your definition of success? Everyone else’s is a lie.

3. Limit Comparison: Reduce exposure to platforms or people that fuel unhealthy desires. (Instagram, LinkedIn)

4. Experiment Freely: Try things for yourself without committing to what "looks good" externally. ( start this newsletter as an experiment now; I love sharing my ideas )

Updates:

• Business idea: create a subscription box service for physical products in the creator economy.

• Trending: Open AI’s AI agent: click here

• Recommendation: Search on YouTube ‘Ben AI’ Learn about AI Agents ( you will be amazed)

Send this newsletter to a close friend—because great ideas deserve great company.